Burger King | Freelance Art Direction - Agency
Zach loves burgers, so it was a perfect fit when The Pitch Agency hired him as an art director teamed with an in-house writer to develop a clever way to promote the new BK menu.
The brief: Get people more stoked on burgers.
The “Follow Your Senses” campaign is written & designed to show the visceral nature of what makes your mouths, eyes, ears and nose happy.